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Cultural and Heritage Training Programme July to September 2023 Classes


Cultural and Heritage Training Programme July to September 2023 Classes


In view of increasing consumer demand for cultural immersion and in-depth travel, the Hong Kong Tourism Board (HKTB) and the Travel Industry Council of Hong Kong (TIC) will co-operate and provide a cultural and heritage training programme tailored around Hong Kong neighbourhoods. The 2-day programme aims to provide practitioners of the tourism industry with in-depth knowledge regarding cultural and heritage tourism, as well as additional advice relating to service quality and professionalism. The programme aims to equip licensed tourist guides with a better grasp of cultural and heritage tourism concepts and upgrade their service quality and professionalism, and train them to be well prepared to welcome travellers around the world with high-quality itineraries following the resumption of cross-boundary travel after the epidemic situation has stabilised.

Details of the training programme are as follows:

1.   Programme arrangement and period (Class schedule will be gradually announced until September 2023):

Classroom Training 
(2 Days)
3 and 4 July 2023 (Monday and Tuesday)
10 and 11 July 2023 (Monday and Tuesday)
13 and 14 July 2023 (Thursday and Friday)
17 and 18 July 2023 (Monday and Tuesday)
20 and 21 July 2023 (Thursday and Friday)
24 and 25 July 2023 (Monday and Tuesday)
3 and 4 August 2023 (Thursday and Friday)
7 and 8 August 2023 (Monday and Tuesday)
17 and 18 August 2023 (Thursday and Friday)
22 and 23 August 2023 (Tuesday and Wednesday)
4 and 5 September 2023 (Monday and Tuesday)
19 and 20 September 2023 (Tuesday and Wednesday) *Class in English
Venue: Travel Industry Council of Hong Kong Training Centre 
(Rooms 1809, Fortress Tower, 250 King's Road, 
North Point, Hong Kong

2.   Certificate and allowance:

Upon successful completion of the 2 days classroom training sessions including presentation and assessment, each participant will receive:
(i)    a certificate of completion jointly issued by the HKTB and the TIC; and
(ii)   an allowance of HK$500.

3.   Enrolment method: Please click here to enrol online for the training programme. The enrolment form will be available at 9:00 am on 1 March 2023 . For further information on the training programme, please refer to here.

4.   Programme quota for the entire programme: 1,500 participants (First Come, First Served) 

5.   Programme fees: Free of charge

6.   Medium of instruction: Cantonese (English class will be separately arranged.) 

7.   Target group:  Licensed tourist guides or licensed tour escorts. (Those with invalid Tourist Guide License/Tour Escort License will not be considered)

8.   Recognised course: This course has been registered as a recognised training course under the “Cultural and Heritage Sites Local Tour Incentive Scheme”. Each participant will receive a proof of completing “Item C - Self-selected Activities (12 hours)” under the Continuing Professional Development Scheme for Tourist Guides.

For enquiries, please contact the TIC Industry Training Department on 2807-1199.